Listen to the June 25, 2012 show!
SouceMob allows companies to focus on their current employees and spread the word about jobs through them.
This week we spent a great deal of time discussing software as a service, or ‘saas’ products, which led us to a discussion on our own LinkedIn training university – Integrated Alliances U. It can be so hard to get everyone together for corporate training, especially sales teams. We find that even if you do get some of the team together, half of them are still checking their blackberries. Integrated Alliances U is the answer to all these difficulties. It is online LinkedIn training that people can do in bits and pieces at their own pace, on their own schedule. If you want to see some of what we are putting out, check out RockLinkedIn.com where you can sign up and get a preview of the material for free.
We also sat down to speak with Jeffrey Giesener about his new saas, SourceMob. This awesome program is designed to help match job candidates with jobs. There are many people who are interested in finding new jobs, but most do not want to openly look. This helps candidates remain connected in private and allows passive searching.
They started with the idea that when a company has great employees, the want more employees like them. SouceMob allows companies to focus on their current employees and spread the word about jobs through them. They can build business job sites to advertiste the jobs, and connect with new candidates through their employees, kind of like social circles on Google+ or second tier connections on LinkedIn.
If you are a candidate using the service, you can decide what candidates you are interested in, which will them stream job listings from the various job sites they have created. The job listings are automatically synced each day with the company HR pages.
We also got a chance to speak with Adam Robinson at Splash Media about measuring ROI on LinkedIn. He suggested making use of the page statistics offered on company profiles. Monitor how many people are viewing and looking at the offered produces and services. Also look at stats for LinkedIn groups and make sure that they are reaching the people you want them to reach. Finally, keep track of the statistics on your personal profile, and if you have the paid version, you will get more information. Remember that LinkedIn can create ROI, but like any other system, it just takes some work.
These were two awesome interviews we got this week, for more information definitely go back and take a listen. Remember to tune in each week on Monday at 7pm for more great LinkedIn tips!
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